Som Sabadell Flashmob

Two in a row today. Another excellent production under the theme branded content. A flashmob by Sabadell Bank (BancSabadell). This oneshows that the power of music can bring joy and happiness to everyone and build lovely brand equity.

The brand, Banco Sabadell (Spanish: [ˈbaŋko saβaˈðel]; Catalan: Banc Sabadell [ˈbaŋ səβəˈðeʎ]), is the fourth-largest banking group in Spain.

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